Newburyport Bank main office receives a significant update

Newburyport, MA

PROJECT OVERVIEW Reading Time: < 1 minute

renovation keeps customers engaged and coming back to the branch.

Newburyport Bank, previously known as Newburyport Five Cents Saving Bank for its account opening minimum deposit of just five cents, was founded in 1854. Today, the bank has 11 branches with locations in Essex County, Massachusetts as well as branches up along the seacoast in New Hampshire.

Newburyport Bank is focused on building a stronger connection to the communities they serve through their four core principles: people, products, facilities, and technology. Within the past year, the bank has invested heavily in not only attracting the right people, but they have also introduced new business lines including government banking, a treasury services group, private client and consumer lending groups, as well as credit cards and auto loans.

The Newburyport Bank headquarters and main retail branch transformation was designed with a clear focus on customers and employees. This transformation has allowed Newburyport Bank to:

  • Show their commitment to their employees and the community they serve
  • Leverage digital experiences to keep customers engaged and coming back to the branch
  • Maintain a consistent look and feel throughout their locations

CLIENT

  • Newburyport Bank

financial institution type

  • Bank

Features

  • Digital signage
  • Environmental graphics
  • Interior furnishings
  • Brand treatment

DELIVERABLES

  • 5 screen video wall
  • Teller pods
  • Community board

the challenge

providing the highest standard of retail banking in its community, both online and in-store

With a mission to provide the highest standard of retail banking to their community, both online and in-store, Newburyport Bank knew they needed to address their headquarter environment. They turned to the Element Group knowing we would design and build them a headquarters they would not only be proud of, but would also serve their employees with the amenities and comforts of a modern office.

Newburyport_Challenge
A conference room with a "V" shaped table and many brown chairs on wheels.

every bit matters

supporting company culture and maximizing employee potential

Newburyport Bank’s headquarters location is now a key element when it comes to attracting and retaining top talent, as well as a strong representation of who they are. This space was designed to not only support their company culture, but to help employees to maximize their potential through organization, collaboration spaces, open floor plans, modern amenities, and so much more.

Shapes

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