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Element Partners with LEVERAGE to Bring Modern Design to Credit Unions

Marc Healy, executive director of sales and marketing
2 min read
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Element Partners with Leverage to Bring Modern Design to Credit Unions

PORTSMOUTH, NH – The Element Group is excited to announce a new partnership with LEVERAGE, the for-profit affiliate of the League of Southeastern Credit Unions & Affiliates, to offer credit unions a new way to transform their outdated financial spaces into dynamic experiences that will enhance member engagement. “Element brings extensive knowledge and experience in the financial world to update the design and implementation of credit unions to what’s expected in today’s fast-paced, on-the-go world,” stated Steve Willis, President of LEVERAGE. “Credit unions need to make sure their physical space aligns with their brand.”

From the quality of the foundation to the mug sitting on an office desk, we believe every detail matters. “Credit Unions are all selling similar products, similar services, and have pretty much the same rates so we look for ways to help differentiate them. We have to find the little things that make them unique, that separate them from the competition. Invariably, it’s the small things that make a big difference,” stated Nate Baldasaro, co-founder of The Element Group.

Our integrated approach is used to develop brand identity, select new locations, design, build and remodel facilities, and implement messaging and merchandising strategies.

“Prospects will hear design-build and immediately think ‘architectural firm or general contractor.’ However, this misses the creativity and ingenuity at the heart of our process. These are the skills that keep us mindful of each client’s unique timing, allowing them to achieve higher efficiency than their competition and remain operational during implementation and closeout. Element is mindful of each client’s unique timing needs,” stated William Foley, co-founder of The Element Group. These efforts lead to enhanced member loyalty, more efficient operations, and increased network profitability.

“Element’s portfolio shows bold new designs that are welcoming and help credit unions deliver on their missions,” concluded Willis. “We are confident that our partnership with Element will help your credit union grow and continue to succeed in your community.”

ABOUT ELEMENT

The Element Group is a full-service firm that designs and transforms financial institutions nationwide using a turnkey design-implementation approach. From new builds to branch remodels to interactive digital installations, Element projects result in more branch traffic, increased revenue and growth, and improved customer loyalty and satisfaction for their clients.

Author
Marc Healy
executive director of sales and marketing
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