Element provides niche expertise in design, build, and engagement services for financial institutions. Element was founded in 2011 by industry veterans William Foley and Nathan Baldasaro with a combined 42 years of experience in the retail banking sector. Element serves as the complete package for financial institutions looking to modernize how they interact with their customers. Operations stem from our headquarters in Portsmouth with offices in Salt Lake City, Atlanta, and Miami, and are led by a team that is dedicated to implementing high-tech experiences with signature solutions. At the core of Element’s partnerships is a passion to transform the financial experience of the outdated standard branches into engaging and dynamic retail-type financial environments. From Element’s signature creative designs to the quality of the building foundation, to the digital content on displays that engage members, every element of your financial environment becomes relevant to the next generation of financial consumers.
Currently, The Element Group has 25 full time employees, 8 contract specialists, and up to 4 interns that are used as specific disciplines are needed for a project. In-house services include branch analysis, schematic design, design development, graphic, environmental and digital design.
Skiing, golfing, baseball, and Caribbean vacations!
Bridgton Academy, One Year Post-Grad
University of New Hampshire, BA in Communications
Snowboarding, Judo, and spending time with his wife Lisa, and daughter Bryn.
MBA, Southern New Hampshire University
BS in Interior Design, Wentworth Institute of Technology
Laura is most in her element when spending time with her husband, Patrick, and two daughters Olivia and Kate. She enjoys skiing, hiking, camping, relaxing at the beach or by the lake, volunteering, and knitting.
Cornell College, BA
Becky enjoys cross-stitching and cruising with her family, as well as traveling with her husband in their motorhome, finding new breweries along the way.
Ball State University
Greg has 30 years of experience in the retail design/ build industry, responsible for varying levels of project design management and implementation. Greg’s broad range of experience and knowledge provides unique and complete range of capabilities to manage projects from concepting to construction completion.
J. BRIAN JUDD
SENIOR ARCHITECT/INTERIOR DESIGNER
Rhode Island School of Design (RISD), Major in Industrial Design & Minor in Architecture. Interior Designer. Leed AP, ID+C, NCIDQ #13612
In his free time, Brian enjoys horse training, tree farming, and cabinetmaking.
Rhode Island School of Design (RISD), Bachelor of Architecture & Bachelor of Fine Arts
When he is not busy creating branded architecture and environments, Jeff can be found at his local beach break surfing or spending time with his family.
BFA, SUNY College at New Paltz
Graduate Program, Industrial Design, Pratt Institute
Dan is adept at helping demystify and steer creative processes and partnerships from concept to turnkey moment. He has multiple elements including Cycling, Hiking, Nordic Skiing. Dan likes to spend as much time as possible in the Great Outdoors. He is passionate about Design, the environment, food and people!
Wentworth Institute of Technology, BS in Interior Design. Certified Interior Designer.
Sunshine, laughter, and creating memories makes Caleigh truly happy. She loves snuggling her puppy and is passionate about protecting the environment through recycling/reusing. Her favorite quote is "everything happens for a reason."
SENIOR GRAPHIC DESIGNER
International Fine Arts College, BS in Communication Design
Outside of the office Judy loves to travel and explore new places, cooking, reading, laughing out loud, enjoying the sunshine, and spending time with friends and family.
SENIOR GRAPHIC DESIGNER
Keene State College, NH, BFA Graphic Design
Aside from design, Nichole spends most of her time running around with her dog Blue. She considers nutrition and wellness a hobby, and reads blogs and recipe ideas in her free time. Her phone storage is always at full capacity due to the lineup of podcast and audiobooks waiting in her queue. Her favorite things are coffee, sunshine, and traveling to new places.
SR. STRATEGY & DESIGN CONSULTANT
With over 25 years experience in the financial, investment, and retail design industry, Bob brings a broad-range of insights and expertise to any client engagement. He has directed innovative programs for national financial institutions including SunTrust, M&T Bank, and Bank of America. Bob has focused more of his attention on branch transformation opportunities and is often challenging the assumptions of the past or the “quick fix” proposals sold today.
Massachusetts College of Art (MassArt) - BFA in Graphic Design
Julia is inspired by great typography, boutique brand design, package design, motion graphics and anything that speaks to organization. Some of her favorite things are vacations to National Parks, film photography, extra large charcuterie plates and good wine. When she’s not working she’s usually at home cooking with her boyfriend or playing a good board game.
Bryant University, BS in Business Administration
Jenn enjoys spending time and making memories with her husband Mitch, and daughter Morgan. She also trains in TaeKwon Do and is a 1st Degree Black Belt.
MANAGER OF DIGITAL SERVICES
Troy is the Manager of Digital Services at Element and loves helping clients implement their digital messaging to engage their customers. Troy joined the company in 2017 after a career in data analysis and is bringing that tool to Element to benefit our clients. When he’s not on the lookout for the latest and greatest in digital hardware he enjoys playing golf, kayaking and family time.
SENIOR ACCOUNT EXECUTIVE
NORTH OGDEN, UT
Weber State University
Mac enjoys coaching and supporting his boys in their sporting endeavors. When not on a field or court, Mac can be seen on the golf course or spending time with his family and friends.
Beau enjoys VRBO, hiking, eating, and spending time with family.
CAROL VAN LOON
BFA in Photography from Rochester Institute of Technology.
Carol is a black and white photographer who is very involved in the art community in New England. She also spends time running, biking, snowshoeing or skiing.
Wentworth Institute of Technology, BS in Interior Design
Alina has 6 years of experience and considers herself a design nerd who can often be found flipping furniture over in public to see who makes it. She loves summer in New England and spending days at the beach. Alina is most inspired while traveling and is a self described “cat lady”.
University of Massachusetts Amherst, BA
Lezlee loves to read, swim, walk Long Sands Beach while listening to audio books and watching movies or just hanging out with her family.
DAVID J. GAGNE
DIRECTOR OF OPERATIONS
Southern New Hampshire University, NH,
BS Management Advisory Services
He has over thirty-five years’ experience in all aspects of bank operations and IT and has served various banking institutions ranging from medium to large regional banks with global ownership. David enjoys camping, boating and traveling as well as spending time with friends and family (especially his oldest son and family who live in Hawaii).
Ohio State University, OH,
When he’s not busy coordinating the balance between architectural design and construction, Chuck can be found around town hanging out with friends and cheering on his favorite teams, enjoying the great outdoors and spending time with his incredible sons.
DIGITAL IMPLEMENTATION SPECIALIST
NORTH HAMPTON, NH
After going to school for Culinary Arts at the culinary school of New Hampshire College, Shawn stepped into the footwear industry for
20 years working with brands such as Timberland, Cole Haan, and Via Spiga.
Shawn is in his element when traveling, reading, and listening to music. He is a pet lover with strong affinity towards German Shepherds.
SAN DIEGO, CA
Sage College of Albany
Angela’s element includes spending time in the mountains—as often as possible! She is always accompanied by her dog while rock climbing. She also is in her element while hiking, outdoor/climbing photography, traveling, and exploring other cultures and their cuisines. She’s been to twenty-four countries and wants to see the world over.
BA in Graphic design, New England College
Hannah enjoys spending time by the ocean and rollerblading along the coastline. She loves to spend time with her family and give lots of love to all of her pets. Hannah is passionate about design and loves to learn as much as she can to improve her skills and knowledge. When she’s not working, Hannah can be found on the sideline as an assistant soccer coach for the NHS Girls’ soccer team.
IT Support, Customer Service, Sales management
Yoga, Meditation, Going to the beach, Listening to music, Seeing a movie, Spending time with her family.
Scott is in his element when hiking in the White Mountains, traveling across country to visit National Parks, going on long motorcycle rides or spending time with friends and family.