Make Your Branch's Design a Strategic Advantage

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Branches are one of your largest investments. If the design and layout aren’t working, it’s costing you efficiency, loyalty, and growth.

Our Design Critique gives you an expert, outside perspective. Whether you’re working with 500 square feet or 5,000 square feet, our critique will help you visualize what’s possible, understand costs, and push your team to think outside the box.

Who This is For:

Executives who oversee branch strategy know the stakes: real estate and staffing costs keep rising, yet members and customers still expect high-value, in-person experiences.

This critique is built for:

  • CEOs and COOs weighing new branch investments
  • CMOs and Chief Experience Officers focused on customer/member journeys
  • Retail leaders who want to increase ROI on existing spaces

What You’ll Get:

✅  Custom floor plan with suggestions on where to reduce square footage
✅  Recommendations for modernizing technology
✅  Visual examples and project inspiration
✅  A preliminary budget and timeline
✅  Branch strategy that includes merchandising and training
✅  Presentations to board members

Why Element Offers Free Design Critiques

We know how hard it is to plan for a major project. NO ONE wants to make a mistake on a new project, and there’s a lot of uncertainty when planning without knowing what’s possible or what it might cost.

Our Free Design Critique is a low-risk way to:

  • Explore ideas with industry experts
  • Understand what’s realistic for your budget
  • Build trust with key stakeholders before making a big investment
  • Accelerate your project timeline

Just another bit that matters when helping our clients plan their branch of the future.

Request a Design Critique

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Seeing our new headquarters come to life was an incredible experience. It was a complete culture change and a true reflection of our core values. We’re very excited to finally be able to do what we’ve wanted to do for years.
John Freeman
President & CEO
First Oklahoma Federal Credit Union
It's always good when you can partner with a team or vendor and it just clicks. It was a great collaboration — Element really listened, and they were very responsive. I don't think anybody in Mobile is going to have what we have.
Edith Franklin
President & CEO
New Horizons Credit Union
One of the things I realized was that we didn’t want to just do business with someone we wanted to grow with someone, we looked at our organization and found similar core values with The Element Group.
Ismael “Ish” Eustaquio
Senior Vice President Retail Banking Division
Hawaii State Federal Credit Union
I LOVE our new branch! It’s awesome and an experience like no other! Everyone that stops in loves it too!
Corey Dahle
Chief Experience Officer
Idaho Central Credit Union
I think the big takeaway is that the Element team is not just listening to what we're saying. They're hearing what we're saying. There's a big difference.
Aaron Vallely
Executive Vice President Retail & Operations
Hawaii State Federal Credit Union

Watch How the Critique Works

Spend 15 minutes with Element co-founder Nate Baldasaro and see how a design critique can uncover wasted space, reveal missed revenue opportunities, and sharpen your branch strategy before you spend another dollar.

Not ready to commit to a critique? If you’re still in the early stages and just want to understand what a branch project might cost, start with our Cost Catalog.

This resource gives you:

  • Real-world benchmarks for 19 projects including new builds and renovations

  • A breakdown of cost drivers (from square footage to finishes)

  • Insights to help you plan smarter budgets and timelines

Design and Cost Catalog

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